A fresh start: The essential skin care routine for men

A fresh start for men is shaving, showering and hair care, the skin care routine for men is quite simple and limited. Often people simply grabbed the products that happened to be in the bathroom. But times are changing, and with the increasing influence of social media and growing awareness of the importance of skin care, men worldwide are looking for ways to make their skin feel healthier and fresher. And that’s great!

Here’s a basic skincare routine tailored specifically for men so you can start the day with a clean slate and relax into a caring routine at night.

Morning routine: A fresh start for the day

  1. Cleansing with Iconic Elements Cleansing Lotion (Step 1) and Cleansing Milk (Step 2): Start your morning routine with a thorough cleansing. First use the Cleansing Lotion to remove impurities and excess oils. Follow this with the Cleansing Milk to ensure your skin is deeply cleansed without dryness.
  2. Day cream with Natural UVA filter: Protect your skin against harmful UV rays with a day cream that contains a natural UVA filter. This helps prevent premature aging and sun damage.
Fresh Start Skin Care

Evening routine: pamper your skin for the night

  1. Cleansing with Iconic Elements Cleansing Lotion (Step 1) and Cleansing Milk (Step 2): In the evening it is essential to rinse off the day. Repeat the cleansing steps to rid your skin of impurities that have accumulated during the day.
  2. Firming Booster Serum:If you want to pamper your skin and tackle fine lines, using a Firming Booster Serum is an excellent choice. Apply this serum after cleansing to firm and rejuvenate your skin.
  3. Night cream with Q10: Finish your evening routine with a night cream that contains coenzyme Q10. This powerful antioxidant helps your skin repair and renew overnight.

Facial cleansing for men in figures

  • 33% of men do not wash their face daily.
  • Of the men who wash their face, 63% do not use a facial cleanser.
  • 32% of men use a block of soap to wash their face.

What is striking is that 1 in 3 men indicate that they do not wash their face daily. It is important to understand how a proper cleansing routine can contribute to healthy skin. And it turns out that many men often use a bar of soap to clean their faces for practical reasons.

However, this approach is not only too rough on the skin, but can also lead to annoying skin problems, such as redness, flaking and a tense feeling. This increases the risk of worsening existing skin conditions, including eczema and rosacea.

Men have oilier skin compared to women. This is because men produce 2x as much sebum (sebum) due to testosterone. The excess sebum can make the skin shine, especially on the forehead.


Men naturally have more collagen in their skin than women. This has advantages because it means that men are generally less likely to develop wrinkles and fine lines. In addition, certain lines, such as laugh lines, are often considered tough and masculine in men.

However, this does not mean that men are immune to wrinkles and other signs of aging, such as pigment spots. Fortunately, there are effective cosmetic ingredients that can help men reduce wrinkles, fine lines and pigment spots.

Additional Care Options: For Advanced Skin Care

If you want to pay a little more attention to specific skin concerns, such as pigment spots or fine lines, you can add a few extra steps to your routine:

  • For Fine Lines: Use the Firming Booster Serum and the day cream with UVA filter during the day. In the evening, repeat the steps with the Firming Booster Serum and choose an anti-aging cream or a night cream with Q10.
  • For Pigment Spots: After cleansing your skin, apply the Targeted Pigment Serum to tackle pigment spots. Follow with your Iconic Elements cream of choice, as the ingredients do not interfere with each other.

The most important thing is to be consistent in your skincare routine. With the right care, you can achieve healthier, fresher skin.


At Iconic Elements, we always strive to provide the ultimate skincare experience for our valued customers. We are pleased to report that 92 individuals took the time to evaluate our products, giving us an impressive rating of 4.5 out of 5. This positive feedback motivates us to continue working on high-quality skin care products that are worthy of our customers’ trust. We would like to express our sincere thanks to all our loyal customers for your continued support and contribution to our commitment to providing effective and safe skin care.

Fresh Start

Did you know that?

Iconic Elements was awarded as the best holistic skin care line in the Netherlands in 2022. This prestigious recognition underlines Iconic Elements’ commitment to providing high-quality and holistic skin care products that focus not only on the appearance of the skin, but also on its overall health and well-being. It is a tribute to the effectiveness of their products and their commitment to natural and healthy skin care. A title to be proud of!

Best Holistic Skincare Iconic Elements Fresh Start
Visit our webshop
Picture of Dr. Francis Wu

Dr. Francis Wu

Dr. Francis Wu, een vooraanstaande dermatoloog, is de drijvende kracht achter Iconic Elements. Hij heeft sinds 2004 zijn expertise ingezet om een veilige en effectieve huidverzorgingslijn te creëren, geschikt voor zowel gezonde huid als huidproblemen. Iconic Elements, opgericht in 2016, is de eerste brede skincare lijn in Nederland ontwikkeld door een dermatoloog. Als medisch specialist streeft Dr. Wu naar het bevorderen van het welzijn van mensen door hoogwaardige en effectieve huidverzorgingsproducten te bieden. De proefdiervrije en vegan producten vermijden schadelijke chemicaliën en bevatten natuurlijke ingrediënten.
Iconopedia nieuwsbrief


Schrijf je in op onze nieuwsbrief voor meer informatie over huidverzorging en exclusieve voordelen.